Andrew Dosunmu, a Nigerian director, has teamed up with Nike to create a beautiful short film the shows off the Nigerian relationship with football. The film explores the culture and history of young Nigerians and their love for the sport. We hear from some of the key figures in Nigerian football, including Odion Ighalo, Wilfred Ndidi, and Segun Odegbami.
‘Naiji is an unbridled, optimistic, confident approach to football–and to life–that sets Nigeria apart. Wherever you travel in this diverse country of over 500 different ethnic groups, it is football that serves as a universal language, the connective tissue, that unifies this land, and drives the spirit, belief and the energy of Nigeria today.’ – Nike