PUMA x JEFF STAPLE – THE PUMA NTRVAL SS ’17 COLLECTION.

PUMA have teamed up with world renowned New York City streetwear stalwart Staple Design to bring you the PUMA NTRVL collection for Spring-Summer ’17.

Collaborating on apparel for the first time, the two brands come together seamlessly, in typical style of when the Pigeon first met the Cat. Playing with iconic silhouettes, classic tailoring and performance materials, the result is slick and street-worthy.

Jeff Staple has the world looking at his feet with his iconic footwear collaborations, now PUMA and Staple are offering the whole package, sure to get the nod of approval from the streets.

The PUMA NTRVL collection adapts to each activity in your day with multifunctional pieces made of premium durable materials. Staple takes iconic sneaker silhouettes and adds his unique design flavour, using pops of pink and his signature colour scheme of pigeon grey. The footwear range includes PUMA’s latest running shoes with a streetwear edge, IGNITE evoKNIT (R2 999), IGNITE, Limitless (R2 799) as well as sports-inspired classics, the PUMA Clyde (R2 499) and BOG Sock (R2 299). All sneakers have a split coloured upper- with opposite colour blocking applied to the medial and lateral sides.

The PUMA x STAPLE evoKNIT is a contemporary athletic streetwear shoe. Featuring an updated tooling for better energy transfer and shock absorption, the seamless knitted upper also offers more comfort and flexibility without compromising on the ability to stand out. Decked with performance innovation and exuding irresistible appeal, Staple Design gives PUMA’s next level running shoes, the IGNITE Limitless, uncompromised attitude. The PUMA NTRVL

IGNITE Limitless has all the technical features of a running shoe but fused with the design mentality and attitude of Staple Design streetwear aesthetic. Rounding up the runners is the PUMA NTRVL IGNITE V3 with a redesigned tooling.

Court icon and street legend, the PUMA x STAPLE Clyde and sports running classic PUMA x STAPLE BOG Sock maintain their statement-making reputation with Staple Design ́s signature combo of materials and colour. To complete the contemporary and stylish capsule is apparel and accessories, equipped with technical features. Classic silhouettes are remixed with contemporary swagger and performance functionality.

Executed with a vibrant polka-dot print and reflective details, the PUMA NTRVL collection gives the traditional a twist combining fashion with fitness. Consider it functional fashion, the PUMA x STAPLE Tech shirt, tee’s and hoody has an adaptive design with premium knit fabric, perforated panels and a classic polka dot print remixed with reflective details. A pink lining connects this piece to the OG Staple design language.

Designed with the city life in mind, the PUMA NTRVL collection is fit for work, working out or casual evening chills. The PUMA x STAPLE collection is available in PUMA SELECT Bree Street, Cape Town and Braamfontein, Johannesburg, Anatomy, Shelflife, X-Trend Stores and Cop Capital.

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