The much anticipated One Source title track and music video for the Absolut Vodka collaboration with Khuli Chana was officially released 5 October 2016. The track features talented artists from all over Africa including Victoria Kimani and Sarkodie amongst others.
Apart from creating an audio experience for all to enjoy, Absolut’s intention was to fully embrace African unity and the musical creativity it holds within it’s natives. Listeners can look forward to a showcase of dynamic collaborations in the One Source album, which will be released by the end of 2016.
The music video and an exclusive making of video and a documentary series following Chana’s adventure will be aired on MTV, MTV Base, and Channel O. A free download of a track off of the One Source album will be available from 1 November to consumers who buy the Absolut Vodka product.